Take a few minutes and figure out what you want out of your next job. What should job seekers know and do? If you are in the market for a new job, don't search the job boards just yet.
And even more good news is that job postings will have a section called "Meet the team" which allows you to view the profiles of employees similar to you, including their education, previous companies and skills. And 60 percent of candidates say that, first and foremost, they want to know about the company culture and values." Employers who pay for enhanced career pages can create a new tab called "Life" which can include photos and articles written by employees about life at the company. LinkedIn explains in their announcement that "ccording to the 2016 Talent Trends Report, the number one roadblock to applying to a job is not knowing what it's like to work at the company. LinkedIn announced it will be rolling out new paid features for employers' career pages.
Kimberly-Clark's campaign is designed to create a useful experience, especially for new graduates or early careerists looking for new jobs, and increase its brand recognition. For example, are you "The Dreamer," "The Analyzer" or one of the other six types of thinkers? You can also view the profile of a featured employee with the same thinker type. The "Welcome Original Thinkers" quiz takes you through nine quick questions to assess the type of thinker you are and then shows a listing of jobs you may be interested in. Candidates also learn about the culture and values of the company and the diversity of jobs. Who's doing more to engage potential employees? Kimberly-Clark, known for consumer products like Kleenex, launched an online quiz to help prospective employees learn what kind of thinkers they are and what types of jobs they'd best fit. These videos go beyond "a day in the life" of an employee and instead address the bigger impact the company and role have on society. In Schmidt's article, he highlights videos by the consulting firm, KPMG and senior home care company, Nurse Next Door, for their ability to take recruiting to the next level by incorporating the concept of storytelling. "Rather than telling candidates what it's like to work there, companies are showing them by finding new ways to share the employee experience," wrote recruiting and talent strategies expert, Lars Schmidt, in a recent Forbes article. workers, employees ranked opportunities to learn and grow and quality of management as the top considerations for taking a new job, above salary and benefits.Įmployers are attempting to connect with candidates in new and nontraditional ways, such as storytelling videos. According to Harvard Business Review's analysis of a Gallup survey of 1,700 U.S. Workers of all ages want to know more about what it is like to work for a new company. You spoke and employers have finally begun to listen.
Where can you find out about a company's culture? The good news is that there are employers who are listening to what job seekers want and who have begun taking steps to provide you with more information about life as an employee.Ĭultural fit is most important. What you really want to know is whether you'll fit in with employees who work there, and this is when job seekers start to get discouraged. Once you find a job, you have to research things like salary and benefits. Searching the job boards and networking certainly are not on your list of favorite things to do. Finding the right job requires a lot of effort.
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